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The artist contributes twenty-five thousand pounds award winnings to grassroots music venues

Sam Fender accepting the award in his hometown
Sam Fender was awarded the Mercury Prize in October in the North East

The star has donated the full amount of his £25k Mercury Prize prize money to the MVT, which operates to protect the United Kingdom's small music venues.

Fender was awarded the prize on October 16 as his latest record his work was declared the best record of the past year.

He has decided to donate the funds to the Music Venues Trust, in appreciation of the crucial part grassroots venues had in his initial steps.

"As an artist couldn't be pursuing this success if it wasn't for all the gigs I played around the North East, and further afield, when I was beginning," said the artist. "These venues are iconic, but they are facing challenges."

Since the start of 2023, over 150 of these spaces have ceased operations – about 16 percent of the total UK scene.

Recently, well-known musicians including Pulp, Coldplay, Katy Perry and Ed Sheeran have all backed the trust in its attempts to support the industry, by adding a modest fee to their ticket prices, which benefits local stages.

He also participated, collecting over £100k on his 2024 arena tour to assist numerous local spots across the UK.

The donation helped venues that were confronting imminent closure due to issues caused by flooding, fire incidents and family tragedies, as well as regulatory hurdles, court cases and noise complaints.

Additional spaces received monetary aid in modernizing infrastructure and sound and lighting systems that positively impacted musicians and audiences.

"The concept that funds from shows in major spaces backs the local stages, where it kicks off for performers like me, is just logical," Sam Fender has commented.

Pulp members in concert
Pulp are among the artists who gave their Mercury Prize funds to non-profits

He is not the first artist to give his award winnings to good deeds.

In they received the trophy in the mid-90s for their release Different Class, vocalist the singer declared that the band would contribute their winnings to the non-profit the charity.

During 2002, musician the artist divided her award across several charities, such as the children's charity and a Sickle Cell charity.

"Additionally, I donated a grand to the center, to their gymnastics class, because I did gymnastics when I was a child and they needed new equipment," she shared with the media.

Two years ago, they contributed their funds to the youth organization that developed their group, as well as other grassroots music organisations.

Additionally 1994 winners they gave their prize to a multiple sclerosis charity after a close contact was diagnosed the condition.

"Winning was quite enough," stated vocalist the singer. "The prize was the bonus but we could do without the extra, because we had the cake. So our winning impacted the lives of others."

Recently, the trust revealed it had saved a couple of local spots in south-east England, by placing them under public stewardship.

The Joiners in Southampton and The Croft in that location were acquired under the community ownership initiative, which is supported by the arts council and supporters who acquire "stakes" in the venues.

AS
About the author

Alyssa Stanley

Elara Vance is a digital strategist with over a decade of experience in UK tech innovation, specializing in AI integration and cybersecurity solutions.

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